Advice

If I was hired by Baruch College to use new media to improve the college, there are some fundamental changes that I would make in information dissemination. I would create youtube videos on virtual tours of the school and the outline of it so that incoming students would not be confused on how to find their way about. For example, many incoming students do not know that the library is only floors 2-5 within the Newman library building. The 1st floor, floors 6-9 are all administrative and separate entities. Also most classes within the Vertical Campus are all on one side while offices and major departments are on the other. Then I would also highlight important services such as Academic Advisement,  STARR, The Writing Center, OSL, USG, and much more that can be found within Baruch College. I would make their twitter and Facebook use much more frequent so that students can keep up to date with notices from the college. I would also think about creating an inquiry/question submission blog that students can submit requests about the school and the facilities directly to the college, and then someone internally would disseminate the information accordingly to the proper departments and administrative offices.